|
Ballsports @ Sporty's Warehouse. Australia's largest on-line store for Tennis Racquets, Cricket, Football and Hockey sporting equipment. :: Manufacturers :: Yonex Badminton
|
| The Yonex company was founded in 1946 by Minoru Yoneyama as a producer of wooden floats for fishing nets. In 1957, Yoneyama began to make badminton racquets for other brands. By 1961, the first Yonex branded racquet was introduced, and within another two years an export company was created for the worldwide distribution. After the Yonex company began to make aluminum badminton racquets in 1969, it found that the same technology could be applied to the tennis racquet which the company introduced in 1971. The company began to experiment with graphite shafts for both types of racquets. In 1992 Yonex introduced the widebody racquet the "Yonex Isometric 500", a racquet that was much less "tear drop" shaped than previous racquets. The more "square" head of the racquet gave it a much larger striking surface, which provides a larger "sweet spot" to hit the shuttle. It led other manufacturers to follow suit in "square-head" or isometric designs. Yonex has managed to become the dominant corporate player in badminton. Yonex sponsors the All England Open Badminton Championships and is a partner of the Badminton World Federation which organizes the World Championships. Upwards of 80% of competitive players use their racquets, as it is the preferred choice amongst professionals.
The modern Yonex tennis racquets now have 20% larger effective ISOMETRIC area in the heart of the tennis racquet frame that allows serves to be delivered with more speed and control from higher in the stringbed. The next stage in the evolution of the YONEX ISOMETRIC theory is POWER ISOMETRIC that is a wider ISOMETRIC area that increases the already large YONEX Square Head sweetspot by 20% compared with a conventional round head tennis racquet. The construction yields more power and more repulsion. It reduces the inert space found in the conventional round frame but it keeps the sweetspot the same size. This makes the Yonex racquet easier to swing through and gives it topnotch maneuverability, as well
|
|
